StockDecksImperial Brands PLC
Consumer Defensive · Tobacco
The four fundamentals ratings
Each rating is built from the measures listed beneath it. Values are the latest reported figures; the rating beside each one is how that measure scores on our −100 to +100 scale.
Debt levels, liquidity and how solid the balance sheet looks.
| Debt to equity | 2.44 × | -92 |
| Current ratio | 0.7 × | -54 |
| Quick ratio | 0.31 × | -89 |
| FCF / Total debt | 0.22 × | +19 |
| Buybacks vs new shares | Bought back 1.2B GBP of its own shares last year | +39 |
Margins, and the returns being earned on the capital employed.
| Gross margin | 36.3 % | +38 |
| Operating margin | 16 % | +68 |
| Net margin | 9 % | +44 |
| Return on equity | 37.2 % | +97 |
| Gross profit / assets | 24.4 % | +8 |
| Asset turnover | 1.12 × | — |
| Profit vs cash flow | 2.1B GBP profit, generated 3.6B GBP cash — profits fully cash-backed | +40 |
The direction and pace of revenue and earnings.
| Revenue growth (YoY) | 4.9 % | +24 |
| Earnings growth (YoY) | -38.2 % | -94 |
| Earnings growth (Q) | -41.2 % | -94 |
What you pay relative to what the business actually delivers.
| P/E (trailing) | 13.35 × | +75 |
| Forward P/E | 771.65 × | -100 |
| PEG ratio | 0.8 × | +90 |
| Price/Book | 559.29 × | -100 |
| Price/Sales | 1.1 × | +92 |
| EV/EBITDA | 8.43 × | +84 |
| FCF yield | 11.7 % | +92 |
| Value-trap check | Cheapness credit ×0.77 — looks cheap, but quality scores +7 | — |
Key figures
| Sector | Consumer Defensive |
| Industry | Tobacco |
| Market cap | $21.3B |
| Dividend yield | 5.90% |
| Payout ratio | 75.41% |
| Beta | 0.15 |
About Imperial Brands PLC
Imperial Brands PLC, together with its subsidiaries, manufactures, imports, markets, and sells tobacco and tobacco-related products in Europe, the Americas, Africa, the Asia, Australasia, and internationally. It offers a range of cigarettes, tobacco accessories, vapour, heated tobacco, and oral nicotine.
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The figures above were captured on 20 October 2026. Open IMB.L in StockDecks for the current numbers, plus the four ratings it doesn't show here — Hype, Analyst Upside, Trend Signals and Insider Track — all free.
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